Tuesday, 3 November 2009

post modern media

post modernists claim that in a media saturated world, where we are immersed in media 24/7 the distinction between reality and the media representation of it becomes blurs or even invisible to us.
we no longer have any sense of the difference between real tings and images of them, or real experiences and simulations of them.
media reality is the new reality.
in the modern period, artists experimented with the representation of reality.
in the post modern period, the idea of representation gets 'remixed', played around through pastiche, parody and inter textual references where the people that make the texts deliberately expose there nature as constructed texts and make no attempt to pretend they are realists.
value judgements are blurred. everything is down to taste. anything can be art, deserve an audience and culture 'eats itself'. there is no longer anything new to produce or distribute.
the distinction between ,media and reality has collapsed, and we now live in a 'reality' defined by image and representations.
images refer to each other and represent each other as reality rather than some 'pure' reality that exists before the image represents it.







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